At this time, Toyota has not announced plans to discontinue the 4Runner model. The 4Runner, first introduced in 1984, has been a staple in Toyota’s lineup for over 35 years and continues to be a popular vehicle among consumers.
Another reason why I speculate that they won’t discontinue the 4Runner is they do not have another offroad capable SUV. Ford has the Bronco, Jeep has the Wrangler, and Toyota currently has the 4Runner. It would put Toyota at a disadvantage to competitors.
Why Do Auto Companies Often Discontinue Certain Models?
There are many reasons a company might decide to stop making a specific car model. Low sales or not enough profit are two reasons. Another reason is when people’s needs change or when there are new technologies. Sometimes, companies will release a new model of car to replace an old one that has been on the market for a while. Changes in manufacturing processes or marketing strategies can also be due to new regulations or changing consumer tastes. All these factors play into deciding whether a car model should be discontinued.
Why The 4Runner Is Likely Not To Be Discontinued?
Sales Numbers
In 2020, the Toyota 4Runner saw a year-over-year sales increase. This suggests that it is still a popular vehicle and that there is no sign of decreased demand for the SUV. With such an uptick in sales and considering its offroad capabilities, I think it’s safe to say that the 4Runner will remain in Toyota’s lineup for the foreseeable future.
Toyota is committed to providing customers with reliable and affordable vehicles, and the 4Runner fits that bill perfectly. So, in my opinion, we can expect to see the iconic SUV for some time.
Demand
Demand ties in with sales numbers; as we said above, they remain strong. In 2021, Toyota sold 144,000 4Runner SUVs. This was an impressive increase from 2020’s sales of 129,000 vehicles.
Resale demand also remains high; strong resale demand keeps prices of used 4Runners relatively stable. Therefore, it is unlikely that Toyota will discontinue the 4Runner.
Reliability
Toyota has made a name for itself as an automaker synonymous with dependability and reliability, so it is no surprise that the 4Runner continues this reputation. Built to last and designed with durability in mind, the Toyota 4Runner can handle any terrain you throw at it thanks to its rugged construction and precise engineering. Whether you’re taking on dirt roads or highways, the 4Runner will get you there safely every time!
The 4Runner is renowned for its low maintenance and repair costs, with simplistic mechanical systems that are easy to understand. Additionally, replacement parts are abundant and readily available, making it an economical option if you’re looking for a dependable vehicle without the burden of costly repairs.
Above all, the 4Runner has continually earned high ratings for dependability in various independent studies and surveys, strengthening its reputation as a trustworthy vehicle.
Resale Value
Not only does the 4Runner boast dependability, but it also maintains a high resale value. Many Toyota automobiles, including the 4Runner, have an impressive record of preserving their worth over time. This indicates its superior quality and trustworthiness – so you know that you won’t just be stuck with your purchase for years to come!
Production Capability
The Toyota 4Runner is an SUV manufactured by Toyota and is primarily sold in the United States, Canada, and Mexico. It has been in production since 1984 and is assembled in Tahara in Aichi, Japan. The 5th generation of the 4Runner is assembled primarily in Tahara, with some past generations being assembled at Hino Motors, a Toyota subsidiary in Hamura. The 4Runner has traditionally been built in Japan and is not manufactured in any US factory.
If The 4Runner Isn’t Being Discontinued, What Will Happen?
Assuming we are correct and the 4Runner won’t be discontinued, we can expect some updates to be made shortly.
The common thought in enthusiast circles is we can expect the 6th generation 4Runner to be a hybrid with the introduction of Toyota’s TNGA-K platform. This move would make sense for the automaker, as it is quickly transitioning its fleet to an electrified lineup and more efficient powertrains.
Additionally, with the 6th generation, we will likely see a changed body style and more tech features, such as a larger touchscreen, increased safety equipment, and better connectivity, similar to what has been done with the Toyota Sequoia, which has just been released for the 3rd generation.
Overall, the 4Runner is an iconic SUV with a loyal following and will likely remain a staple in Toyota’s lineup for many years. From its reliable performance to its rugged construction, the 4Runner is sure to be around for some time – making it an excellent choice for those looking for an affordable and dependable off-road vehicle.
In summary, the Toyota 4Runner will stay around for years! With ever-increasing sales numbers and its reputation for reliability and resale value, I don’t see any immediate signs of the model being discontinued.
